Adrián Pascual Urquía had a vision of strategy. He understood that the natural comparative advantages of the countryside must be enhanced with a vigorously modern, integrated and competitive agricultural industry. He understood that the provinces of Argentina could make a significant contribution to the development of a solid economy and a mature society.
He thought that to achieve this, much had to be changed, and correspondingly set to work. He took an active part in public life in General Deheza, his native town, and in Córdoba, his province. He also formed part of corporate organizations in the sector, participating in forums and economic research organizations such as the Fundación Mediterránea, which he joined as a member.
Adrián Pascual Urquía was part of a generation of businessmen that can be said to have founded modern Argentina. His ideas and his projects carried out in the interior of the country mark him as an undisputed protagonist of this great success story of the Argentine business community.